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PHD – 028
The Podcast Help Desk is where we go deep into the technology of podcasting, help you with the problems you may run into and when we have a chance, review new gadgets, services and solutions for podcasters.
This is not to say that the why and how of podcasting isn’t important. There are other podcasts that cover that part better than I do.
As they say, “Content is King”. So if you have something to say, start a podcast.
To keep your podcast running smoothly and get it out to your audience takes some tech. Thats what I’m here for. I will try to smooth out the geek-speak and put it in (more or less) English.
The main audience for this podcast is those of you who have podcasts and want to tweak the tech to get better sound, a better website, a more reliable RSS feed or a more streamlined workflow. Also, those of you thinking of starting a podcast and don’t want to make all the mistakes that those of us that have been doing it a while had to make. I will help you avoid those along with some scammy, spammy or downright bad services that have been out there or will be out there. I’ve made all the mistakes so you don’t have to.
Podcast Help Desk is a Proud member of the Tech Podacst Network over at techpodcasts.com. If it’s tech, it’s here!
Lets get started…
You might have noticed I’ve changed the intro a bit. No music (although I’m going to have a new intro soon) I’m working on my mission for this podcast. During these unscheduled breaks, I’ve had time to think and tweak my content and to figure out my place in the world of Podcasts about podcasting.
Tom Magliozzi, Broadcaster, podcaster and Car guy dies at 77
Stitcher get bought by Deezer
IOS 8 is out. IOS 8.01 is out (ooops) IOS 8.02 is out. IOS 8.1 is out!
Also Yosemite is out for Mac. It’s been a big month for the Apple Fans out there.
Dave Jackson named Director Of Podcasting for New Media Expo!
Congrats to Dave! He will do a VERY good job with it and NMX this year is going to be a fantastic conference for many reasons, but first on my list is if Dave is selecting the speakers on the podcast track, It’s gonna be the bestist
Congrats to Todd Cochrane for 10 years of podcasting!
Google releases Inbox by Gmail app
I know, not really directly podcast related, but I figure a lot of podcasters use gmail. First person to leave me voicemail on the voicemail link on the side of Podcast Help Desk will get an invite to Inbox from me. (let me know your gmail address when you do it)
New loudness standard for podcasting
Podcasting Standard -16 LUFS (?WTF?)
From Wikipedia, the free encyclopedia
Loudness, K-weighted, relative to Full Scale (or LKFS) is a loudness standard designed to enable normalization of audio levels for delivery of broadcast TV and other video. Loudness units relative to Full Scale (or LUFS) is a synonym for LKFS that was introduced in EBU R128.Loudness Units (or LU) is an additional unit used in EBU R128. It describes Lk without direct absolute reference and therefore describes loudness level differences.
LKFS is standardized in ITU-R BS.1770. In March 2011, the ITU introduced a loudness gate in the second revision of the recommendation, ITU-R BS.1770-2. In August 2012, the ITU released the third revision of this recommendation ITU-R BS.1770-3.
The EBU has suggested that the ITU’s changing the unit to LUFS as LKFS does not comply with scientific naming conventions and is not in line with the standard set out in ISO 80000-8. Furthermore, they suggest the symbol for ‘Loudness level, k-weighted’ should be Lk, which would make Lk and LUFS are equivalent when LUFS indicates the value of Lk with reference to digital full scale.
Since ITU-R BS.1770-2, LKFS and LUFS are identical
Check out podcasthelpdesk.com for a look at how powerpress 6 will change your website (if you want it to). I’ve been testing Powerpress 6 beta. Check out the subscribe page, Sidebar playlist, subscribe links in the sidebar and below the player in each post.
It’s very important to have an RSS link and an iTunes link on your page. With PP6 subcribe sidebar and subscribe pages it makes it easy to hit the buttons on a mobile device (which is the most-used way to listen to podcasts these days). Also PP6 has some great SEO features which I will explore when it comes out.
“PP6 should be out soon” (direct quote from the guy who wrote it). If you would like to join the beta program for Powerpress, drop me a note. email@example.com and I will see if I can get you signed up. ( have some pull at blubrry)
Auphonic for post-processing?
Back in the day there was Levelator (still available) http://web.archive.org/web/20130729204551id_/http://www.conversationsnetwork.org/levelator/
Now there is this new service called Auphonic ( http://auphonic.com ). This is an online service that processes your podcast audio for you.
I’m trying Auphonic for this episode. To hear the difference, listen to the last episode and this one back and forth. Not sure what I think yet. What do you think?
2h for free
9h for $11 per month
21h for $23 per month
Prices go up from here.
Entrepreneurs and Internet marketers have found podcasting. This may be good for the podcasting world. Just like when they found email, it has had some good and a lot of bad (spam).
The Good, the bad and the ugly
internet marketers / entrepreneurs are good at getting the word out
They might bring some money into the podcasting space
They put too many non-techy people into podcasting
They set everyone’s expectations too high
They put too many non-techy people into podcasting (I listed this in both good and bad)
They tend to inflate their download stats to advertisers or as “social proof”
Things like <**NAME REDACTED***> claim WAY too much and claim it’s “Easy”. As we know, podcasting isn’t “easy” in the traditional sense. It’s not hard if you learn some basic things. It’s not *much* harder to do it the right way (instead of getting sucked into a $300 “software” that will do everything for you (maybe). Even it does everything with the tech it says it will, it’s still not worth it!
Beware of scammers – See: http://www.powerpresspodcast.com/2014/11/03/podcasters_beware/
Paul Colligan ( http://thepodcastreport.com/) said (and it’s mostly true) “If someone is telling you podcasting is hard, they are likely getting paid by the hour.” While this is true sometimes, it also is sometimes necessary to call in an expert. Hopefully they will be an ethical expert and not charge you an arm and a leg to fix something that can be solved in a few minutes.
I do some consulting and I do it per hour. But, I charge less than most and over deliver. (as do a good number of other consultants I know)
AND, of course, there are free ways to solve problems. One is right here at Podcast Help Desk (send me questions!)
I got a couple of questions a lot lately, about Podcast Stats and “alternative” podcast services.
Q: Can I track stats in Soundcloud’s Beta Podcasting service using a 3rd party stats service (like Blubrry or Podtrac)?
A: YES! You have to put a redirect in Soundcloud Settings (not that I recommend Soundcloud for podcasting as your primary host) but for those who are stuck on their system, this is a way to track your stats much nicer than the built in stats.
Q: What about adding 3rd party stats to squarespace?
A: Squarespace will not allow it. (Still) They insist their web stats are good. They are not. They are VERY inflated. So if you get 100 real downloads, you will see over 1000 or more in squarespace stats. YUCK!
Q: What about adding stats to Blogtalkradio? (Talkshoe, Podbean and any other services where you don’t get your own RSS feed that you own and control)
A: not unless you didn’t let them give their feed to iTunes and you have your own website / RSS feed.
Thanks for listening to the end.
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statistics 1 month free by using the promo code nobs.